Increase Ecommerce Conversion
Our customers experienced 2-3% higher on-site conversion by providing shoppers with a faster, more confident decision-making experience, and 42% more repeat purchases with personalized post-purchase communications that promote reconversions.
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Reduce Cart Abandonment
Ease consumer uncertainty that causes cart abandonment and improve customer satisfaction around the delivery process by displaying predictive delivery dates on product detail and checkout pages.
Speed Up Purchasing Decisions
Provide consumers with a faster and more confident decision-making experience by setting clear delivery expectations, which speed up on-site checkout.
Accelerate Reconversions
Leverage high engagement touchpoints in your post-purchase customer journey to drive traffic back to your web shop and deliver personalized shopping recommendations or targeted offers that accelerate repeat purchases.
Features
Predictive Delivery Date
Displayed on product detail and checkout pages to increase conversion and powered by a machine learning algorithm to give more accurate predictions for a superior customer experience.
Low Latency API
Out-of-the-box API that delivers extremely fast responses (<8 ms) to ensures business-critical product detail page (PDP) and checkout load times.
Machine Learning Algorithm
Random Forest based data model with zip-code level accuracy, ready with only two weeks of retailer-specific training and continuously learning on historical carrier and retailer data.
Configuration
Configure delivery date predictions with impact factors like warehouse set-up, delivery methods, handling or processing time, and ad hoc adjustments including holidays, delivery method changes, closures, and staffing shortages.
Reporting & Analytics
Full visibility of historical customer promise attainment, segmented by origin, carrier and geography, with Power BI data visualization.
Order Status Page
Enable consumers to self-serve and know the status of orders increasing delivery satisfaction; embedded on your site and with your brand and voice.
Unlimited Emails
Create additional high engagement touchpoints and deliver personalized content such as product recommendations to drive traffic to your web shop and accelerate repeat purchases.
Trigger Builder
Design personalized customer journeys based on multiple inputs and conditions far beyond simple carrier updates.
Conditional Placeholders
Inject specific customer-relevant, order-relevant, or shipment-relevant details within any message to promote reconversions.
Customer Service Portal
Empower frontline agents with access to order, shipping, and customer communication history all in one place, enabling them to focus on value-add activities such as cross- and upselling.
Single Sign-On (SSO)
Simple and secure access to parcelLab’s customer service and reporting portal for unlimited users.
Audience Builder
Build highly segmented audiences based on tracking stage, individual rules, or groups of rules.
Campaign Builder
Create visual campaigns that drive click-through and increase conversion with targeted content in email communications and on the order status page.
Analytics
Provides end-to-end visibility of campaign performance, so you can track, compare and improve campaigns to increase conversions.
Customer Increase Conversion Metrics
Higher On-Site Conversion
A predictive promise date on product detail and checkout pages eases consumer uncertainty around the delivery process and conversion on mobile and desktop.
Less Time Spent on PDP Before Buying
Clear delivery expectations pre-checkout enable consumers to make faster, more confident purchasing decisions, resulting in quicker conversion.
More Repeat Purchases
Proactive communication with personalized content such as shopping recommendations and targeted offers increases customer engagement and accelerates repeat purchases.
MOO: Complete control leads to 3.4x more contacts
Our second major challenge was the lack of control over shipping communications with our customers – we had to rely on the inconsistent and unbranded messages that shipping service readers send to our customers about the product they ordered during the shipping process. Since the last impression is a lasting one, we wanted to change this, and parcelLab gave us the opportunity to address our two biggest issues in this area: Transparency and Agility.
Calum McGee
Technical Product Owner
MediamarktSaturn: Achieved 2.5 million extended customer touchpoints
With parcelLab, we created additional communication and marketing channels that are very well received by our customers. Through the intelligent shipping communication provided, we have significantly reduced customer service inquiries.
Marius Lückemeyer
Chief Digital Officer
11teamsports: Customer loyalty pays off with 19% more sales as a result
Our partnership with parcelLab has given us many advantages. Our customers now receive all post-purchase messages directly from us, in our corporate identity and the Order Status page on our site has created some very valuable traffic.
Christian Schab
Head of E-Commerce
Frequently Asked Questions
Our Convert suite empowers retailers to reduce consumer uncertainty and cart abandonment, and promote faster, more confident decision-making by displaying predictive delivery dates on product detail and checkout pages. The Engage suite leverages high engagement touchpoints to drive traffic and deliver personalized content like shopping recommendations and targeted offers that accelerates reconversion.
While our competitors’ solutions are made for system owners, parcelLab is the only post-purchase software truly built for Experience Designers—people who understand their consumers better than anyone else but are not necessarily technical. Unlike other vendors’ rigid data models that require custom development for any data changes, our product is powered by the parcelLab platform’s flexible and intuitive data model.
Depending on the products you select, implementation time typically takes 8-10 weeks to set-up, test, and train you on the solution, depending on the number of carrier connections and overall configurations.
parcelLab’s dedicated and specialist implementation team of data scientists, carrier logistics experts, and project managers helps ensure a smooth and efficient timeline that accommodates anticipated data requirement changes, rigorous test plans, and room for necessary user training.
Learn More About parcelLab’s Product Suites
Convert
Provide a predictive delivery date that increases conversions, reduces uncertainty, and improves customer satisfaction.
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Engage
Enhance your post-purchase journey with personalized communications that keep customers informed every step of the way.
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Retain
Turn potential customer dissatisfaction into an opportunity for revenue retention by digitizing your returns process.
Learn moreTransform Your Post-Purchase Experience
Learn more about how parcelLab can get you up and running quickly.
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