Customization and Personalization with YETI: How to Get Creative With Your Post-Purchase Experience

When it comes to tracking the progress of an order, Domino’s Pizza Tracker takes the cake (or the pie). So, how do retailers apply this type of tracking to their own post-purchase process to create a memorable experience?

Watch this recording of the NRF session with YETI’s Director of Software Engineering, Scott Streit, and parcelLab’s CEO, Tobias Buxhoidt, where they discussed how YETI has transformed their customer experience through personalized touchpoints and how to tackle the complexities of global e-commerce.