Returns German More research

German E-commerce returns study 2022

This study provides exclusive insights into what online shoppers want when it comes to returns and what services the top 100 retailers in Germany offer.

German E-commerce returns study 2022

Content of the study

 

German online retailing is characterized by free returns like no other

Is that still in keeping with the times? This study provides exclusive insights into what online shoppers want when it comes to returns and what services the top 100 retailers in Germany offer.

  • 14 questions to 2,200 online shoppers about returns
  • 100 test orders from online stores & analysis of shipping, delivery and returns
  • Segmentation of returns behavior by age group
  • 7 advantages of returns portals
 

Key findings

90 of the top 100 online stores do not charge for no fees for returns,

90 retailers do not charge fees for returns

Only 36% of online shoppers over the age of 18 are generally rigorous in their rejection of chargeable returns.

Only 36% of respondents generally reject returns for which a fee is charged

34% accept vouchers, with immediate refund of the value of the goods

Card image cap

USA

Gen Z and Millennial Shopping Insights Study

Go behind the scenes with today‚Äôs Gen Z and Millennial Shoppers to uncover what drives their purchasing decisions - and their loyalty. Read 

Card image cap

Consumer Research / Global

Why prioritizing customer retention during peak 2022 is vital for business success

The importance of customer retention strategies during peak season and tips on how to implement them successfully Read 

Card image cap

Fashion / Global

Why style your post-purchase experience?

Discover post-purchase trends, insights and opportunities from the leading apparel e-retailers. Check out our report. Read 

Card image cap

Where is my Order / Global

How fashion brands can reduce "WISMO" inquiries

A retailer's guide to reducing WISMO customer service enquiries during deliveries. Read