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Tealium
Tealium connects customer data across web, mobile, offline, and IoT so businesses can better connect with their customers and deliver trusted experiences.
Engage Your Customers with Tealium & parcelLab
parcelLab’s integration with Tealium enriches customer profiles that can be used for personalization within post-purchase and returns communications, tracking pages, and building customer segments.
What is this Integration Used for?
By integrating Tealium with parcelLab, retailers can provide their customers with a personalized post-purchase experience from end-to-end. Use customer data collected from Tealium to tailor communications and order tracking pages in parcelLab so you can engage and retain customers.
pL Engage
pL Retain
Marketing Automation
Customer Data Platform (CDP)
Create Personalized Journeys with Tealium and parcelLab
With Tealium’s Customer Data Platform integration, retailers can enrich customer profiles in parcelLab for tailored communications and tracking pages. Brands can create truly memorable experiences by adding specialized touches for unique customer journeys.
- Personalized recommendations: Leverage customer data to provide personalized recommendations in post-purchase and returns communications.
- Promote marketing campaigns: Boost customer engagement and conversions by promoting marketing campaigns throughout the post-purchase journey.
- Create tailored banners: Utilize parcelLab’s Campaign Manager to add banners to communications and tracking pages that are tailored to specific customer segments.
Resources
Tealium Product Overview
Tealium Help Center
