What’s new at parcelLab?

The parcelLab App Store is here—your one-stop destination to discover, customize, and integrate powerful tools that enhance your post-purchase experience. Whether you’re an E-Commerce Manager looking to improve customer retention, an Operations Lead streamlining logistics, or a Technical Team integrating with your existing stack, the App Store offers a scalable, self-service solution to fit your needs. With over 50 apps available which you can now request installation for and get access to best-practice integrations for tracking, returns, and communication—without lengthy implementation cycles. Want even more control? In the near future, you’ll even be able to build your own custom apps and manage integrations independently, making parcelLab the most flexible post-purchase platform on the market. Take your post-purchase operations to the next level. Explore the App Store today and unlock new possibilities for your business.

Managing return approvals efficiently is crucial for both operational success and customer satisfaction. With parcelLab’s Returns Approvals, businesses can streamline the decision-making process, ensuring a frictionless experience for both teams and customers. Our solution enables faster and more accurate return approvals by leveraging real-time data and customizable workflows. Businesses can tailor approval rules to align with their policies, ensuring compliance without adding unnecessary complexity. By keeping customers informed at every step, parcelLab reduces uncertainty and frustration, transforming returns from a challenge into an opportunity to reinforce brand trust. Seamless, efficient, and customer-focused returns start here. Get in touch with your Customer Success Manager to learn how parcelLab can optimize your return approval process.

Managing return shipments efficiently means finding the right balance between cost savings and customer convenience. With parcelLab’s Return Label Weight Optimization, businesses can ensure accurate label generation while minimizing excess shipping costs. By dynamically adjusting return labels based on package weight, our solution helps prevent overpaying for returns while maintaining a seamless experience for customers. Configurable settings allow businesses to tailor weight thresholds to their specific needs, ensuring compliance with carrier requirements without manual intervention. Smarter returns start with smarter labels. Contact your Customer Success Manager today to learn how Return Label Weight Optimization can enhance your return process while reducing costs.

Speed matters when it comes to refunds. With Instant Refunds, businesses can process refunds immediately after a return is send back by the customer—no need to wait for the item to reach the warehouse.
This feature is easy to set up and gives customers a seamless, stress-free return experience, increasing trust and satisfaction. By offering instant resolutions, brands can strengthen loyalty while reducing support inquiries. Make returns a positive touchpoint. Reach out to your Customer Success Manager to activate Instant Refunds today.

Cross-border returns shouldn’t be a headache. With parcelLab’s Customs Handling, international shipping becomes smooth and hassle-free. Our solution automates customs documentation, ensuring compliance while reducing delays and manual effort. By simplifying customs processes, businesses can expand their global reach without added complexity. Customers benefit from a frictionless return experience, no matter where they are, while brands maintain full visibility and control over international shipments. Make global returns as easy as local ones. Contact your Customer Success Manager to optimize your customs handling today.

Ensuring all items—including free gifts—are returned is essential for cost control and inventory accuracy. With parcelLab’s Gift with Purchase Returns, businesses can automatically track and enforce the return of gifted items when a qualifying product is sent back.
This prevents revenue loss and misuse of promotions, ensuring that discounts and incentives are used as intended. By making return policies clear and automated, brands can reduce manual checks, save money, and maintain a fair returns process without friction for customers. Protect your promotions and streamline returns. Speak to your Customer Success Manager today to activate Free Gift Returns.

A great gifting experience shouldn’t end with a complicated return process. With parcelLab’s Gift Returns Portal, recipients can easily return or exchange gifts—without needing order details from the sender.

This hassle-free process enhances the customer experience, ensuring that gift recipients can return the product without frustration on its own. For brands, this means fewer support inquiries, higher satisfaction, and stronger brand loyalty. Turn returns into a positive experience. Contact your Customer Success Manager to learn how Gift Returns can elevate your customer journey.

Quickly locate parcel tracking details in the parcelLab App by searching with tracking numbers, order details, or recipient information. Use filters to refine search results and create custom views for frequently accessed tracking records. Save, rename, duplicate, or delete filtered views for efficient case management. Filter combinations can be saved as a view and easily applied across multiple parcelLab accounts.

Allow customers to opt in for SMS delivery updates by enabling the SMS opt-in field on your tracking page. This feature can be activated by configuring the URL or snippet, along with a system-generated security hash. The opt-in field automatically sets the country based on the delivery destination, or defaults to the first country in the list if unavailable. If a customer has already opted in, a confirmation note appears.

At parcelLab, enhancing the customer experience is a fundamental value driver. To support this, we have introduced a Customer Segmentation Builder within our Campaign Manager. This tool enables you to segment customers based on purchasing behaviors such as ‘average basket size’ and ‘article return rate,’ allowing for more tailored and relevant content that addresses your specific needs and challenges. When combined with the existing Audience Builder in the Campaign Manager, you can create highly targeted campaigns that leverage both order data and purchasing behavior insights.

Claims Manager is a solution that simplifies the process of filing claims for lost or damaged parcels with carriers. It enables retailers to mark shipments as claimed, track claim statuses, and generate automated reports, helping them recover lost revenue efficiently. By centralizing and automating data collection from multiple sources, it reduces manual effort and speeds up the claims process.

Product Recommendation is a system designed to suggest relevant products to customers based on their shopping behavior and preferences, enhancing their shopping experience. Currently, many retailers lack a robust recommendation engine. By developing a streamlined version of a recommendation engine, parcelLab aims to help retailers increase conversion rates during the post-purchase phase by leveraging purchased content and popular items to make personalized suggestions.

A/B Testing empowers retailers to optimize their messaging strategy by comparing different versions of emails to see what performs best. The goal? Data-driven decisions that replace assumptions with actionable insights, including the automated application of the best-performing version and the ability to revisit decisions as market trends and customer preferences evolve.

Understanding customer loyalty and predicting business growth are crucial for success. With parcelLab’s Smart Survey, you can have the ability to measure customer satisfaction and collect actionable feedback to enhance your products and services. We aim to provide a flexible and customizable survey tools that aligns with your branding and will offer you advanced insights.