Navigating Peak Season: How brands can harness insight to thrive in the age of financial pessimism
Join post-purchase experience platform, parcelLab, and consumer research platform, Attest, for this exclusive webinar exploring how best to engage with your customers, whilst driving brand retention and loyalty strategies this peak season.
Year on year peak sales have been increasing. However, predictions for 2022 are slightly more conservative. Unlike previous years, 2022 will be affected by rising living costs, and as the crisis begins to bite, it’s more important than ever for brands to stay ahead of the game.
In this session, Attest’s VP Customer Success, Sam Killip will join ParcelLab’s Solutions Consultant EMEA, Angus Knights, to dissect up-to-the-minute consumer research around sentiments towards inflation in the UK. Following this, they will explore what to expect from your customers as we enter an age of financial pessimism, plus the best ways to engage with them and why customer retention and loyalty are more vital than ever for business success.
What you’ll learn:
- How to harness research to understand your consumers’ behaviour
- Where UK consumers will be cutting back on their spending
- The best way to engage with shoppers during peak season
- Tips for best-in-class customer retention and loyalty strategies