Research

German shipping study 2023

Shipping shapes customer perceptions and brand loyalty. Our 2023 German shipping study reveals key trends, benchmarks, and strategies top brands use to optimize delivery, communication, and transparency to meet customer expectations.
September 13, 2023

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Research summary

Shipping is a critical touchpoint in the customer journey, and how you manage it can make or break your brand’s reputation. Our 2023 shipping study provides in-depth analysis and insights into the current state of shipping, highlighting what top brands are doing to meet and exceed customer expectations.

In this study, you’ll discover

  • Key shipping trends and customer expectations in 2023
  • Benchmarks for delivery speed, communication, and transparency
  • How leading brands are optimizing their shipping processes
  • Insights into the impact of shipping on customer loyalty and satisfaction

Despite growing expectations for fast and transparent shipping, many retailers still struggle with post-purchase communication. The data highlights where brands are losing customer trust—and where they can improve.

Key stats that matter