Checklist for mail order companies: 12 steps to the perfect customer experience

Checklist for mail order companies: 12 steps to the perfect customer experience
Published on: Jan 1, 2017
Updated: Aug 18, 2022

Prevent competitive disadvantages and reap advantages

Customers are increasingly including the shipping experience in their purchase decision. They switch online retailers if their parcel does not reach them within the shortest possible time, they cannot track their parcel or another retailer offers them an easier and more convenient process. Parcel logistics is therefore increasingly becoming a competitive advantage for online and cross-channel retailers. How you too can transform your customer journey into a customer experience is revealed in the parcelLab whitepaper "Checklist for Mail Order Retailers 2017".

Checklist for mail order retailers - the contents:

The Checklist for Mail Order Merchants covers the most important trends for 2017 in customer service, customer experience and logistics. Due to the massive growth of online commerce and driven by e-commerce, the parcel market is growing indispensably. Already in 2015, 2.3 billion parcels were transported in Germany alone. Through online retailers such as amazon, customers expect more and more and increasingly see free or one-day deliveries as a matter of course. The checklist describes what you as a mail order company need to consider in order to bring every second customer back into the shop and turn them into enthusiastic repeat customers. The checklist specialises in the following areas:

  • Different delivery options
    It is important to offer the customer different delivery options. Topics such as returns also offer room to meet customer expectations and create a competitive advantage.
  • Tips for international shipping
    Many companies shy away from shipping abroad, but professional shipping service providers also offer a complete service. The checklist shows delivery deviations in different destination countries and gives further helpful tips for international shipping.
  • Ideal delivery times, desired times and co.
    Especially the shipping time increasingly involve customers in their purchase decision. You can read all about ideal delivery times, desired times and co. in the checklist. The Parcel Study 2016 also shows important findings that online retailers can use for themselves.
  • Terms such as cut off
    The checklist includes various terms that every online retailer should know, including the term cut off.

If you work through the checklist as an online retailer, you can not only achieve competitive advantages. Through successful implementation, in which we as parcelLab are happy to support you with our solution, you can reduce your customer enquiries by up to 30%.

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