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Published on: Jun 25, 2020 Updated: Aug 19, 2022
Here are the latest trends summarised for you by the expert for after-sales customer experience.
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Customer Engagement AMAZON LOCATES PRIME CUSTOMERS WITH THE FEDERAL LEAGUE Amazon Prime Video is expanding its live coverage from the Bundesliga football league. The matches are available to Prime members in Germany and Austria as part of their existing membership and at no additional cost, the company lets it be known in a press release.
>> THE CONTRIBUTION
HOW THE WITT GROUP INCREASED SALES IN THE E-MAIL CHANNEL BY 69 PERCENT Email marketing is often still manual legwork. Guest author Sven Kliem from Mapp uses the example of the Witt Group to explain how everything runs better here with automation - and turnover increases significantly.
>>> THE CONTRIBUTION
CUSTOMER SATISFACTION ON THE INTERNET - YOU SHOULD KNOW THESE KEY FIGURES .
Customer loyalty is the most relevant revenue driver in e-commerce, alongside page traffic, conversion and basket size. But how should online retailers measure customer loyalty and satisfaction? In practice, three metrics in particular have become established that are suitable for different use cases.
>>> THE CONTRIBUTION
Customer Experience ⚠️WEBINAR: CUSTOMER EXPERIENCE AFTER THE BUY - DOS & DON'TS TO INCREASE CUSTOMER RETENTION We are hosting a webinar together with zenloop, the experts in customer retention through NPS, on 04 June 2020 from 10:00 to 11:00 on the topic: customer experience after the purchase. Using concrete customer examples from Vitra, we will show how Operational Experience and NPS intertwine and thus lead to a unique CX.
>>> THE CONTRIBUTION
AMAZON SHORTS RETURNS AGAIN The e-commerce giant has not extended the period that applied to the extended returns period during the Corona crisis. Retailers need to respond: Those who still ship items themselves, at least in part, must now update the voluntary return guarantee and replace it below the cancellation policy in all Amazon shops, Onlinehaendler-News.de warns.
>> ZUM BEITRAG
PORSCHE USA SAVES WAIT TIME FOR 911 BUYERS The sports car manufacturer has developed a new app that allows customers in the US to track exactly what status their newly ordered Porsche 911 is currently in. There are a total of 14 process stages, and Porsche provides background information on each. A countdown in days and miles is also integrated into the app.
>>> To the article
BEST CUSTOMER SERVICE - WHICH COMPANIES POINT OUT CONSUMERS .
The Corona crisis highlights the importance of customer service. Companies that send the right messages here gain sympathy ratings for the times to come. Those who did well in the exclusive ranking.
>> THE CONTRIBUTION
WHAT IS CUSTOMER CENTRICITY ?
The keyword Customer Centricity should have long since arrived in companies of every sector. The customer is at the centre of everything they do. Improve customer service and thereby create a USP that sets you apart from the competition. But how exactly does customer service work in the digital transformation? What do companies have to consider and what is different? The "Digital Magazin" has given it some thought.
>>> THE CONTRIBUTION
Logistics AMAZON CANCELS ALL RESTRICTIONS The American platform operator announces on its blog that it is lifting all prioritisations for essential products and returning to normal business, reports Wortfilter.de. The platform operator thus shows that it believes it has the challenges of the pandemic under control.
>>> THE CONTRIBUTION
HOW LIEFERY SUPPORTS ONLINE RETAILING .
The vast majority of online grocers are not particularly keen on maintaining their own fleets of vehicles to deliver groceries from the web to their customers' doorsteps. The Berlin-based logistics company Liefery is recommended as an alternative to the big providers. Supermarktblog knows the background.
>> THE CONTRIBUTION
ALDI DELIVERS IN UK WITH DELIVEROO .
The discount grocer is expanding its online engagement in the UK, including online grocery delivery. In a test store in Nottingham, customers can order groceries online and receive them within 30 minutes. The logistics partner is Deliveroo, writes "Internet Retailing".
>>> THE CONTRIBUTION
GENERATION Z BURNS FOR CO2 COMPENSATION IN ONLINE SHOPPING .
Are Swiss consumers ready to offset their carbon footprint when shopping online with a voluntary levy? Earlier this week, Digitec Galaxus published a representative survey that answered this question. According to the survey, half of the GenZ would like to have the option of offsetting their CO2 emissions, only a good quarter reject this. The next generation, Generation Y, paints a different picture.
>>> THE CONTRIBUTION
To make the counter ring with a sparkling sound Start-up Graphmasters has developed route and traffic planning software that adjusts routes to changing conditions every 15 seconds, according to a report by Logistics Watchblog. AI-based traffic forecasts take into account traffic conditions and congestion, but also waiting times at intersections or level crossings. In this way, arrival times can be forecast to the minute many hours before departure from the depot.
>>> THE CONTRIBUTION
PARKING HOUSES FOR PACKAGES The operator Apcoa wants to use multi-storey car parks across Europe as logistics hubs for parcels and other deliveries in future, writes the "Tagesspiegel". After a successful test phase in Stuttgart, the project, in which parking spaces are used as a kind of temporary transfer station for deliveries, is now to be expanded.
>>> ZUM BEITRAG
Written by Create new reasons for people to love your brand. Build standout post-sales experiences tailored to your customers. Deliver personalized touch points that grab attention and spark loyalty.
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