Analysis of global DTC retail
DTC is a trend we see amongst legacy and emerging retail brands. The beauty of DTC is that you own your customer relationships and customer journey in theory. So does this mean this channel is outperforming the wider retail space?
Explore our analysis of over 100 of the top Direct-To-Consumer brands across the US and Europe. We delve into the checkout, post-purchase and returns experiences of these brands, as well as their sustainability and loyalty performance. Lastly we share our best practices so you too can harness your customer data to improve your customer experience.
Explore global DTC research
DTC has become many brands’ most valuable channel, with many forgoing their whole strategies in favour of it. But are those brands that operate solely in this space focusing on delivering the best end-to-end customer journey?
We placed orders with over 100 DTC brands globally and had them delivered to a home address in each country to simulate the average customer experience. Discover exclusive insights into how these brands perform across checkout, shipping, delivery, returns, sustainability and loyalty in our reports below.
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