--- title: Protect your order url: "https://parcellab.com/protect-your-order/" type: Page date_published: "2025-03-25T19:43:01+00:00" date_modified: "2025-05-21T20:47:50+00:00" description: "Protect your customers' orders, boost shopper confidence, and unlock new revenue-sharing opportunities with seamless order protection opt-in." --- Protect your order ## Don’t let delivery issues cost you customers Give shoppers peace of mind by protecting every purchase with industry-leading safeguards against lost, stolen, or damaged packages, boosting conversions, and fostering loyalty. [See how it works](https://parcellab.com/take-a-tour/) [Book a demo](https://parcellab.com/book-demo/) ![The order protection process from checkout to resolution](https://parcellab.com/wp-content/uploads/2025/03/01.-Enhance-delivery-and-retention_Protect-your-order_Boost-Cart-Conversion_PPX-Platform-scaled.webp) What we deliver ## By providing customers with the ability to protect their orders, retailers can [Book a demo](https://parcellab.com/book-a-demo-platform-tour/) ### Reduce stress for shoppers Provide immediate assurance at checkout by safeguarding purchases against delivery issues. ### Boost conversion rates Shoppers are more likely to complete their purchase when protection is available. ### Minimize support costs Streamline claims resolution, reducing cost and significantly enhancing customer experience. ### Increase brand loyalty A seamless claims experience translates to happier customers and stronger brand loyalty. ## Protection that pays off by boosting sales, customer satisfaction, and loyalty 29 % ## Higher conversion Shoppers are more likely to complete their purchase when protection is available. 84 % ## Faster resolution Streamline claims management for faster resolution and happier customers. 200 % ## Increase in NPS Boost trust and loyalty with a seamless claims process. ## Ready to get started? Seize control of your delivery experience today [Book a demo](https://parcellab.com/book-a-demo-platform-tour/) ## Key capabilities ![Order protection option in customer shopping cart](https://parcellab.com/wp-content/uploads/2025/03/02.-Protect-your-order_Boost-cart-conversions_PPX-Platform-1.png) ![Protect your order when making a purchase](https://parcellab.com/wp-content/uploads/2025/03/03.-Protect-your-order_Boost-cart-conversions_PPX-Platform-2.png) ![Reship or refund options displayed when customer protects their order](https://parcellab.com/wp-content/uploads/2025/03/04.-Protect-your-order_Boost-cart-conversions_PPX-Platform-1.png) ![Easily access customer claim information](https://parcellab.com/wp-content/uploads/2025/03/05.-Protect-your-order_Boost-cart-conversions_PPX-Platform-1.png) ![Protect your order notifications](https://parcellab.com/wp-content/uploads/2025/03/06.-Protect-your-order_Boost-cart-conversions_PPX-Platform-1.png) ![Insights on how many packages are protected](https://parcellab.com/wp-content/uploads/2025/03/07.-Protect-your-order_Boost-cart-conversions_PPX-Platform-1.png) ## No more claims headaches. Explore our claims AI Agent. [Learn more](https://parcellab.com/ai-agents/) [Book a demo](https://parcellab.com/book-demo/) ## Built for Experience Designers dedicated to post-purchase excellence With parcelLab’s post-purchase platform, brands can take full control of their delivery promise, order tracking, and customer communication to reduce WISMO, build trust, and create customers for life. [eCommerce & digital Drive up to a 29% increase in conversion rates with visible protection options. ](https://parcellab.com/ecommerce-and-digital/) [Customer service Reduce WISMO (“Where is my order?”) inquiries and increase satisfaction by automating issue resolution and keeping customers informed at every step. ](https://parcellab.com/customer-service/) [Operations & logistics Gain data-driven insights into carrier performance and delivery issues, allowing for more strategic decision-making and improved shipping efficiency. ](https://parcellab.com/operations-and-logistics/) [Customer experience Improve satisfaction by providing customers with a proactive and hassle-free claims process, reducing friction and increasing trust in your brand. ](https://parcellab.com/customer-experience/) [Marketing Enhance your acquisition and retention strategy by promoting order protection as a value-added benefit. ](https://parcellab.com/marketing/) ## Why users love parcelLab Over 150 reviews on G2 and recognition as a Leader in post-purchase prove we’re making a real impact. We were even named one of G2’s Top 50 Supply Chain & Logistics Software products for 2025. But don’t take our word for it—here’s what our customers say. ![](https://parcellab.com/wp-content/uploads/2025/03/G2-circle-logo.webp) Sebastian H., LocalHeroBox Validated reviewer via G2 “I value parcelLab for its functionality, enabling us to stay closely connected with our customers. Unlike our past dealings with Narvar, which was heavily branded, parcelLab works quietly in the background, highlighting our brand. I’m also impressed by their prediction feature, which has boosted orders on our product description page and at checkout.” [Read review](https://www.g2.com/products/parcellab/reviews/parcellab-review-8612423) ![](https://parcellab.com/wp-content/uploads/2025/03/G2-circle-logo.webp) parcelLab user Validated reviewer via G2 “parcelLab helps in significantly reducing customer service inquiries and returns, which in turn cuts operational costs, making our processes more economical and efficient.” [Read review](https://www.g2.com/products/parcellab/reviews/parcellab-review-9538399) ![](https://parcellab.com/wp-content/uploads/2025/03/G2-circle-logo.webp) Imran S., Productive Shop Validated reviewer via G2 “I value parcelLab for its significant impact on the post-purchase journey of our clients. It’s central to our e-commerce optimization strategy, enhancing checkouts with accurate delivery predictions and managing returns efficiently. The simple data setup and consistent reliability make it a favorite in our three-year partnership.” [Read review](https://www.g2.com/products/parcellab/reviews/parcellab-review-8584892) ![](https://parcellab.com/wp-content/uploads/2025/03/G2-circle-logo.webp) Sophie C., Force One Pharma Validated reviewer via G2 “parcelLab addresses the vital challenge of enhancing customers’ satisfaction after purchase through tracking shipments in real time and engaging in proactive communication. Since clients are aware of their order status, it reduces other questions and queries about their shipment and orders hence freeing up the customer support team to tackle other complex issues.” [Read review](https://www.g2.com/products/parcellab/reviews/parcellab-review-9872486) ![](https://parcellab.com/wp-content/uploads/2025/03/G2-circle-logo.webp) parcelLab user, Consumer goods Validated reviewer via G2 “It is an easy to implement solution with significant impact on the customer experience. We were able to reduce Customer Service inquiries while strengthening our branding in the communication journey.” [Read review](https://www.g2.com/products/parcellab/reviews/parcellab-review-8248961) 84% faster resolution times with reliable order protection Retailers like Oh Polly have reduced claim resolution times by 84%, from 68.2 hours to just 11 hours, with an average resolution time of 19.3 minutes. This improvement also raised their net promoter score from 17.1 to 53.1. Similarly, Ariel Rider Ebikes saw a 29% increase in conversion rates after implementing seamless shipping protection. What Our Customers told Forrester “We lacked control and visibility on this part of the customer experience, especially as we were growing, it was harder to manage the carrier communications data, so we missed traffic and opportunities. There was potential for brand damage from inconsistent messaging and tone, impacting customer satisfaction and brand reputation.” ![](https://parcellab.com/wp-content/uploads/2025/02/profile-img.webp) Senior Business Analyst Luxury fashion retailer [Download the report](https://parcellab.com/research/the-total-economic-impact-of-parcellab-engage/) ![](https://parcellab.com/wp-content/uploads/2025/02/forrester_logo-1.webp) ## Your questions, answered How does order protection benefit retailers? parcelLab order protection reduces customer anxiety, minimizes WISMO inquiries, and enhances loyalty by providing a safety net for lost, stolen, or damaged packages. Retailers benefit from increased conversions at checkout and a reduction in customer support costs associated with claims management. What happens when a customer files a claim? The automated claims process ensures a seamless experience. Customers submit their claim via a simple interface, and the system processes lost, stolen, or damaged order claims quickly, reducing resolution times and improving customer satisfaction. How does parcelLab’s order protection integrate with existing systems? Our solution seamlessly integrates with your checkout and post-purchase workflows via flexible API and platform compatibility, ensuring a smooth transition without disrupting your operations. Can customers opt into order protection at checkout? Yes, our ultra-light widget allows customers to opt into order protection with a single click at checkout, providing reassurance and improving conversion rates while maintaining a frictionless shopping experience. #### Design experiences that create customers for life [Book a demo](https://parcellab.com/book-demo/) [Take a tour](https://parcellab.com/take-a-tour/) ![Post-purchase experience software dashboard showing delivery tracking, returns options, and performance benchmarking](https://parcellab.com/wp-content/uploads/2025/04/CTA_Footer.png)