Retouren im E-Commerce (Whitepaper)

Retouren im E-Commerce (Whitepaper)
Published on: Dec 20, 2019
Updated: Aug 19, 2022

The white paper "Returns in e-commerce" answers the most frequently asked questions on this topic and presents solutions that can help minimize returns in online retail.

Returns in e-commerce

The complete whitepaper can be downloaded directly here :

Returns remain a major challenge in e-commerce. For example, it is not uncommon for returns rates in fashion retail to be as high as 70 percent. A fact that causes enormous costs for retailers. In this whitepaper, retailers learn how returns affect online retailing and what they can do explicitly to combat excessive return rates.

In our whitepaper, we clarify the following questions:

  1. Why are returns in online retail so high?
  2. What really happens to returns that are no longer A-goods?
  3. Which industries are predominantly affected by returns?
  4. How harmful are returns actually for the environment?
  5. How easy can goods be returned?
  6. How can online retailers minimize their returns rate?

So much in advance...

A smooth ordering, shipping as well as return process can increase the customer experience enormously and ensures satisfied customers who are happy to come back.

"48 percent of the top 100 online retailers
in Germany include a
returns label with the package, making it very easy for customers
to return goods."
parcelLab E-Commerce Shipping Study

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