")}.shape-container{position:relative}.shape{position:absolute;z-index:-1}.shape-bottom{bottom:0;left:0;right:0}.shape-bottom>svg{width:100%;height:auto;margin-bottom:-1px;-webkit-transform-origin:top center;transform-origin:top center}.text-dark{color:#1e2022!important}.col-10{-ms-flex:0 0 auto;flex:0 0 auto;width:83.33333%}.offset-1{margin-left:8.33333%}.mb-3{margin-bottom:1rem!important}@media (min-width:1200px){h3{font-size:1.3125rem}}.btn-warning{color:#fff;background-color:#f90;border-color:#f90}.btn-lg{padding:.75rem 1rem;font-size:1rem;border-radius:.3125rem}.mt-3{margin-top:1rem!important}.bg-gradient{background-image:var(--bs-gradient)!important}@media (max-width:991.98px){.navbar-expand-lg .navbar-collapse{background-color:#fff}.navbar-expand-lg .navbar-nav{padding:1rem}.navbar-expand-lg .navbar-nav .nav-link{padding:.5rem 0}.navbar-expand-lg .hs-mega-menu{max-width:100%!important;min-width:100%!important}.navbar-expand-lg .navbar-nav .dropdown-menu:not(.navbar-dropdown-menu){position:relative;box-shadow:none;border-top-width:0;margin-top:0;border-radius:0;padding-left:1rem}.navbar-expand-lg .navbar-nav .dropdown-menu:not(.navbar-dropdown-menu)::before{position:absolute;top:0;left:.4375rem;width:.125rem;height:calc(100% - .25rem);content:'';background-color:rgba(0,14,49,.1)}.navbar-expand-lg.navbar-dark .navbar-nav .dropdown-menu{border-left-width:0}.navbar-expand-lg.navbar-dark .navbar-nav{background-color:#000e31}}:root{--bs-blue:#377dff;--bs-indigo:#6610f2;--bs-purple:#6f42c1;--bs-pink:#d63384;--bs-red:#ed4c78;--bs-orange:#fd7e14;--bs-yellow:#f5ca99;--bs-green:#198754;--bs-teal:#00c9a7;--bs-cyan:#09a5be;--bs-white:#fff;--bs-gray:#8c98a4;--bs-gray-dark:#71869d;--bs-gray-100:#f7faff;--bs-gray-200:#f8fafd;--bs-gray-300:#e7eaf3;--bs-gray-400:#bdc5d1;--bs-gray-500:#97a4af;--bs-gray-600:#8c98a4;--bs-gray-700:#677788;--bs-gray-800:#71869d;--bs-gray-900:#1e2022;--bs-primary:#002172;--bs-secondary:#5ECFFB;--bs-success:#88C538;--bs-info:#854ADB;--bs-warning:#FF9900;--bs-danger:#F03A47;--bs-light:#f7faff;--bs-dark:#000E31;--bs-primary-rgb:0,33,114;--bs-secondary-rgb:94,207,251;--bs-success-rgb:136,197,56;--bs-info-rgb:133,74,219;--bs-warning-rgb:255,153,0;--bs-danger-rgb:240,58,71;--bs-light-rgb:247,250,255;--bs-dark-rgb:0,14,49;--bs-white-rgb:255,255,255;--bs-black-rgb:0,0,0;--bs-body-color-rgb:103,119,136;--bs-body-bg-rgb:255,255,255;--bs-font-sans-serif:system-ui,-apple-system,"Segoe UI",Roboto,"Helvetica Neue",Arial,"Noto Sans","Liberation Sans",sans-serif,"Apple Color Emoji","Segoe UI Emoji","Segoe UI Symbol","Noto Color Emoji";--bs-font-monospace:SFMono-Regular,Menlo,Monaco,Consolas,"Liberation Mono","Courier New",monospace;--bs-gradient:linear-gradient(180deg, rgba(255, 255, 255, 0.15), rgba(255, 255, 255, 0));--bs-body-font-family:Inter,sans-serif;--bs-body-font-size:1rem;--bs-body-font-weight:400;--bs-body-line-height:1.5;--bs-body-color:#677788;--bs-body-bg:#fff}*,::after,::before{box-sizing:border-box}body{margin:0;font-family:var(--bs-body-font-family);font-size:var(--bs-body-font-size);font-weight:var(--bs-body-font-weight);line-height:var(--bs-body-line-height);color:var(--bs-body-color);text-align:var(--bs-body-text-align);background-color:var(--bs-body-bg);-webkit-text-size-adjust:100%}.h1,h1,h2{margin-top:0;margin-bottom:.5rem;font-weight:600;line-height:1.2;color:#1e2022}.h1,h1{font-size:calc(1.375rem + 1.5vw)}@media (min-width:1200px){.h1,h1{font-size:2.5rem}}h2{font-size:calc(1.3rem + .6vw)}@media (min-width:1200px){h2{font-size:1.75rem}}p{margin-top:0;margin-bottom:1rem}ul{padding-left:2rem;margin-top:0;margin-bottom:1rem}small{font-size:.875em}a{color:#002172;text-decoration:none}img,svg{vertical-align:middle}button{border-radius:0;margin:0;font-family:inherit;font-size:inherit;line-height:inherit;text-transform:none}[type=button],button{-webkit-appearance:button}::-moz-focus-inner{padding:0;border-style:none}::-webkit-datetime-edit-day-field,::-webkit-datetime-edit-fields-wrapper,::-webkit-datetime-edit-hour-field,::-webkit-datetime-edit-minute,::-webkit-datetime-edit-month-field,::-webkit-datetime-edit-text,::-webkit-datetime-edit-year-field{padding:0}::-webkit-inner-spin-button{height:auto}::-webkit-search-decoration{-webkit-appearance:none}::-webkit-color-swatch-wrapper{padding:0}::file-selector-button{font:inherit}::-webkit-file-upload-button{font:inherit;-webkit-appearance:button}.img-fluid{max-width:100%;height:auto}.container{width:100%;padding-right:var(--bs-gutter-x,.75rem);padding-left:var(--bs-gutter-x,.75rem);margin-right:auto;margin-left:auto}@media (min-width:576px){.container{max-width:540px}}@media (min-width:768px){.container{max-width:720px}}@media (min-width:992px){.container{max-width:960px}}@media (min-width:1200px){.container{max-width:1140px}}.row{--bs-gutter-x:1.5rem;--bs-gutter-y:0;display:-ms-flexbox;display:flex;-ms-flex-wrap:wrap;flex-wrap:wrap;margin-top:calc(-1 * var(--bs-gutter-y));margin-right:calc(-.5 * var(--bs-gutter-x));margin-left:calc(-.5 * var(--bs-gutter-x))}.row>*{-ms-flex-negative:0;flex-shrink:0;width:100%;max-width:100%;padding-right:calc(var(--bs-gutter-x) * .5);padding-left:calc(var(--bs-gutter-x) * .5);margin-top:var(--bs-gutter-y)}.col{-ms-flex:1 0 0%;flex:1 0 0%}.col-12{-ms-flex:0 0 auto;flex:0 0 auto;width:100%}@media (min-width:768px){.col-md-3{-ms-flex:0 0 auto;flex:0 0 auto;width:25%}.col-md-4{-ms-flex:0 0 auto;flex:0 0 auto;width:33.33333%}.col-md-5{-ms-flex:0 0 auto;flex:0 0 auto;width:41.66667%}.col-md-6{-ms-flex:0 0 auto;flex:0 0 auto;width:50%}.col-md-12{-ms-flex:0 0 auto;flex:0 0 auto;width:100%}.offset-md-0{margin-left:0}}.btn{display:inline-block;font-weight:400;line-height:1.5;color:#677788;text-align:center;vertical-align:middle;background-color:transparent;border:solid transparent;padding:.6125rem 1rem;font-size:1rem;border-radius:.3125rem}.btn-outline-primary{color:#002172;border-color:#002172}.btn-outline-light{color:#f7faff;border-color:#f7faff}.btn-sm{padding:.5rem 1rem;font-size:.875rem;border-radius:.3125rem}.collapse:not(.show){display:none}.dropdown-menu{position:absolute;z-index:1000;display:none;min-width:10rem;padding:.5rem;margin:0;font-size:1rem;color:#677788;text-align:left;list-style:none;background-color:#fff;background-clip:padding-box;border:0 solid rgba(0,0,0,.15);border-radius:.5rem}.dropdown-item{display:block;width:100%;padding:.5rem 1rem;clear:both;font-weight:400;color:#1e2022;text-align:inherit;white-space:nowrap;background-color:transparent;border:0}.dropdown-header{display:block;margin-bottom:0;font-size:.875rem;color:#8c98a4;white-space:nowrap}.nav-link{display:block;padding:.5rem 1rem;color:#000e31}.navbar{position:relative;-ms-flex-wrap:wrap;flex-wrap:wrap;-ms-flex-align:center;align-items:center;-ms-flex-pack:justify;justify-content:space-between;padding-top:.5rem;padding-bottom:.5rem}.navbar>.container{display:-ms-flexbox;display:flex;-ms-flex-wrap:inherit;flex-wrap:inherit;-ms-flex-align:center;align-items:center;-ms-flex-pack:justify;justify-content:space-between}.navbar-brand{margin-right:1rem;font-size:1.25rem;white-space:nowrap}.navbar-nav{display:-ms-flexbox;display:flex;-ms-flex-direction:column;flex-direction:column;padding-left:0;margin-bottom:0;list-style:none}.navbar-nav .nav-link{padding-right:0;padding-left:0}.navbar-nav .dropdown-menu{position:static}.navbar-collapse{-ms-flex-preferred-size:100%;flex-basis:100%;-ms-flex-positive:1;flex-grow:1;-ms-flex-align:center;align-items:center}.navbar-toggler{font-size:1.25rem;line-height:1;background-color:transparent;border:solid transparent;border-radius:.3125rem}@media (min-width:992px){.navbar-expand-lg{-ms-flex-wrap:nowrap;flex-wrap:nowrap;-ms-flex-pack:start;justify-content:flex-start}.navbar-expand-lg .navbar-nav{-ms-flex-direction:row;flex-direction:row}.navbar-expand-lg .navbar-nav .dropdown-menu{position:absolute}.navbar-expand-lg .navbar-nav .nav-link{padding-right:.75rem;padding-left:.75rem}.navbar-expand-lg .navbar-collapse{display:-ms-flexbox!important;display:flex!important;-ms-flex-preferred-size:auto;flex-basis:auto}.navbar-expand-lg .navbar-toggler{display:none}}.navbar-light .navbar-toggler{border-color:rgba(0,0,0,.1)}.badge{display:inline-block;padding:.35em .65em;font-size:.75em;font-weight:700;line-height:1;color:#fff;text-align:center;white-space:nowrap;vertical-align:baseline;border-radius:.3125rem;line-height:normal}.overflow-hidden{overflow:hidden!important}.d-grid{display:grid!important}.d-flex{display:-ms-flexbox!important;display:flex!important}.d-none{display:none!important}.position-relative{position:relative!important}.w-100{width:100%!important}.flex-grow-1{-ms-flex-positive:1!important;flex-grow:1!important}.flex-shrink-0{-ms-flex-negative:0!important;flex-shrink:0!important}.align-items-center{-ms-flex-align:center!important;align-items:center!important}.mx-auto{margin-right:auto!important;margin-left:auto!important}.my-2{margin-top:.5rem!important;margin-bottom:.5rem!important}.mt-1{margin-top:.25rem!important}.mt-5{margin-top:2rem!important}.me-2{margin-right:.5rem!important}.mb-1{margin-bottom:.25rem!important}.mb-2{margin-bottom:.5rem!important}.ms-1{margin-left:.25rem!important}.ms-3{margin-left:1rem!important}.pt-3{padding-top:1rem!important}.pt-4{padding-top:1.5rem!important}.pb-3{padding-bottom:1rem!important}.pb-4{padding-bottom:1.5rem!important}.text-center{text-align:center!important}.text-primary{--bs-text-opacity:1;color:rgba(var(--bs-primary-rgb),var(--bs-text-opacity))!important}.text-white{--bs-text-opacity:1;color:rgba(var(--bs-white-rgb),var(--bs-text-opacity))!important}.text-muted{--bs-text-opacity:1;color:#8c98a4!important}.text-white-70{--bs-text-opacity:1;color:rgba(255,255,255,.7)!important}.bg-primary{--bs-bg-opacity:1;background-color:rgba(var(--bs-primary-rgb),var(--bs-bg-opacity))!important}.bg-secondary{--bs-bg-opacity:1;background-color:rgba(var(--bs-secondary-rgb),var(--bs-bg-opacity))!important}.bg-light{--bs-bg-opacity:1;background-color:rgba(var(--bs-light-rgb),var(--bs-bg-opacity))!important}.rounded-pill{border-radius:50rem!important}.content-space-t-2{padding-top:120px!important}.content-space-b-1{padding-bottom:3rem!important}.zi-2{z-index:2!important}@media (min-width:576px){.d-sm-inline-block{display:inline-block!important}}@media (min-width:768px){.content-space-t-md-3{padding-top:7.5rem!important}.content-space-b-md-2{padding-bottom:5rem!important}}:focus{outline-color:rgba(0,33,114,.5)}.avatar{position:relative;display:inline-block;width:3.125rem;height:3.125rem;border-radius:.5rem}.avatar-circle{border-radius:50%}.avatar-xss{width:1rem;height:1rem}.btn-outline-primary{border-color:rgba(0,14,49,.1)}.dropdown-menu{box-shadow:0 .75rem 1rem rgba(189,197,209,.3);margin-top:.3125rem}.dropdown-item{font-size:.875rem;border-radius:.3125rem}.dropdown-item:not(:last-child){margin-bottom:.25rem}.dropdown-header{text-transform:uppercase;letter-spacing:.03125rem;font-size:.75rem;font-weight:600;padding:.5rem 1rem}.dropdown-toggle{white-space:nowrap;position:relative;display:-ms-flexbox;display:flex;-ms-flex-align:center;align-items:center}.dropdown-toggle::after{display:inline-block;width:1rem;height:1rem;background-image:url("data:image/svg+xml,%3csvg width='24' height='24' viewBox='0 0 24 24' fill='%23677788' xmlns='http://www.w3.org/2000/svg'%3e%3cpath d='M12.72,15.78a.75.75,0,0,1-.53.22h-.38a.77.77,0,0,1-.53-.22L6.15,10.64a.5.5,0,0,1,0-.71l.71-.71a.49.49,0,0,1,.7,0L12,13.67l4.44-4.45a.5.5,0,0,1,.71,0l.7.71a.5.5,0,0,1,0,.71Z'/%3e%3c/svg%3e");background-repeat:no-repeat;background-position:right center;background-size:1rem 1rem;margin-left:auto;padding-left:1.25rem;content:''}.nav-link.dropdown-toggle{-ms-flex-align:center;align-items:center}.navbar{display:block;z-index:99}.navbar-collapse{-ms-flex-align:start;align-items:flex-start}.navbar-nav{-ms-flex-positive:1;flex-grow:1}.navbar-brand{padding-top:0;padding-bottom:0}.navbar-nav-wrap{display:-ms-flexbox;display:flex;-ms-flex-wrap:wrap;flex-wrap:wrap;-ms-flex-preferred-size:100%;flex-basis:100%;-ms-flex-align:center;align-items:center}.navbar-nav-wrap .navbar-toggler{margin-left:auto}.navbar-toggler{padding:.5rem}.navbar-toggler .navbar-toggler-default{display:-ms-flexbox;display:flex}.navbar-toggler .navbar-toggler-toggled{display:none}.navbar .navbar-nav .nav-link{padding:1rem .75rem}.navbar .dropdown-menu{border-top:solid #002172;border-top-left-radius:0;border-top-right-radius:0}.navbar .dropdown-menu::before{position:absolute;top:-.625rem;display:block;left:0;width:100%;height:1.75rem;content:''}.navbar-dropdown-menu-inner{padding:.75rem}.navbar-dropdown-menu-media-link{display:block;text-decoration:none;padding:1rem;border-radius:.5rem}.navbar-dropdown-menu-media-link+.navbar-dropdown-menu-media-link{margin-top:.5rem}.navbar-dropdown-menu-media-title{color:#1e2022;font-weight:600}.navbar-dropdown-menu-media-desc{color:#677788;font-size:.875rem;margin-bottom:0}.navbar-absolute-top{position:absolute;top:0;left:0;right:0}@media (max-width:767.98px){.navbar-absolute-top .navbar-absolute-top-scroller{max-height:75vh;background-color:#fff;overflow:hidden;overflow-y:auto}.navbar-absolute-top .navbar-absolute-top-scroller::-webkit-scrollbar{width:.6125rem}.navbar-absolute-top .navbar-absolute-top-scroller::-webkit-scrollbar-thumb{background-color:rgba(189,197,209,.6);visibility:hidden}}@media (min-width:992px){.navbar-expand-lg .navbar-toggler{-ms-flex-order:1;order:1}.navbar-expand-lg .navbar-collapse{width:auto;-ms-flex-order:2;order:2}.navbar-expand-lg:not(.navbar-vertical) .navbar-nav{-ms-flex-align:center;align-items:center}.navbar-expand-lg .nav-item:not(:last-child){margin-right:.5rem}.navbar-expand-lg .dropdown-menu{margin-top:.5rem}.navbar-expand-lg.navbar-end .navbar-nav{-ms-flex-pack:end;justify-content:flex-end;margin-left:auto}.navbar-expand-lg.navbar-end .navbar-absolute-top-scroller{margin-left:auto}.navbar-expand-lg .navbar-floating-nav{border-radius:.5rem;padding-left:1rem;padding-right:1rem}}@media (max-width:991.98px){.navbar-expand-lg .navbar-collapse{background-color:#fff}.navbar-expand-lg .navbar-nav{padding:1rem}.navbar-expand-lg .navbar-nav .nav-link{padding:.5rem 0}.navbar-expand-lg .hs-mega-menu{max-width:100%!important;min-width:100%!important}.navbar-expand-lg .navbar-nav .dropdown-menu:not(.navbar-dropdown-menu){position:relative;box-shadow:none;border-top-width:0;margin-top:0;border-radius:0;padding-left:1rem}.navbar-expand-lg .navbar-nav .dropdown-menu:not(.navbar-dropdown-menu)::before{position:absolute;top:0;left:.4375rem;width:.125rem;height:calc(100% - .25rem);content:'';background-color:rgba(0,14,49,.1)}}.navbar-light .navbar-brand{color:#677788}.navbar-light .navbar-toggler{color:#677788;border-color:rgba(0,14,49,.1)}.navbar-light .navbar-nav .nav-link{color:#677788}.svg-icon{display:block;margin-top:.125rem}
Operations Experience Deutsch Mehr Studien OXM 2022: Aktuelle Trends im Post-Purchase-Bereich Studie über die Performance der 100 größten deutschen Onlineshops im Bereich Post-Purchase
Wir haben das Post-Purchase-Erlebnis bei den 100 größten deutschen Online-Shops analysiert, darunter Brands wie s.Oliver oder IKEA. Die detaillierten Ergebnisse findest du in unserem Report.
Was wirst du darin finden?
Aktuelle Trends des Post-Purchase-Erlebnisses in Deutschland Welche Chancen und Möglichkeiten es für Marken gibt, bei Kunden in dieser Phase zu punkten Vermeidbare Fehler, die Online-Händlern häufig unterlaufen 53% der E-Commerce-Händler kommunizieren während der Post-Purchase-Phase nicht mit ihren Kunden.
28% der Marken informieren ihre Kunden nicht über ein voraussichtliches Lieferdatum.
10% stellen keinen Link zur Sendungsverfolgung zur Verfügung.
Jeder Händler, egal in welcher Branche, möchte sichergehen, dass das Kundenerlebnis auch im Post-Sales-Bereich so großartig wie möglich ist. Wenn dieses verbessert wird, erhöht das die Wahrscheinlichkeit, dass Kunden wiederkommen und erneut einkaufen. Wenn es Experten wie parcelLab auf dem Markt gibt, die dieses Problem mit minimalen Ressourcen lösen können, macht es Sinn, dafür eine Partnerschaft einzugehen und den Kunden einen unmittelbaren Nutzen zu bieten.
Warum parcelLab? Unsere Plattform bildet einen Data Hub, über den Marken ihre gesamte Kundenkommunikation in ihrer Corporate Identity aufbauen und steuern können. Mithilfe unserer Technologie können Marken all ihre Post-Sales-Prozesse in eine personalisierte, lückenlose, einheitliche Kundenerfahrung verwandeln. Die Plattform ist vollständig individualisierbar und lässt sich dadurch genau an die jeweiligen Anforderungen deiner Marke anpassen – für ein einzigartiges und herausragendes Kundenerlebnis.
Für Marken ergeben sich dadurch zusätzliche Möglichkeiten, langfristige Kundenbeziehungen aufzubauen. Mit parcelLab / Für deine Kunden werden langweilige Logistikprozesse in Glücksmomente verwandelt.
Entdecke, wie unsere Plattform deine Customer Experience verbessert.
© 2015 - 2023 parcelLab. All rights reserved.