It took Weltbild less than 4 weeks to reduce returns by 5% with our platform


Fewer returns


Email open rate


Weltbild is a large, multi-channel bookseller and a trusted brand.

With a good reputation for offering an outstanding shopping experience in-store, Weltbild are known for providing advice, entertainment and value.

As their online shop’s popularity grew, the team wanted to ensure that customers were receiving the same high-quality experience online as they would in-store.

Global Net Sales (2019)
USD $98.6 Million
Logistics Partner:
DHL, Post AT, Swiss Post, Hermes

Proactive customer contact

Before working with us, Weltbild lost contact with their customers post-checkout. Weltbild knew that this lack of contact was having a negative effect on their overall customer experience.

When the team started experiencing a growing number of customer inquiries, they knew they had to make an improvement. That’s why they chose parcelLab’s solution to redesign their post-sales communication.

christoph wagner test manager lidl

Christian Sailer,
Chairman of the Management Board

“Thanks to parcelLab, we were able to improve customer communication and make it more transparent. Weltbild puts its customers center stage across the entire customer journey – no matter where they are at the time. This gives them an all-round good shopping experience.”


Seamless communication throughout the customer journey


Our solution connects Weltbild with their customers throughout every stage of the sales journey.

With our support, the team now send fully automated messages throughout delivery, delays and returns. Our smart algorithm sends these emails at the best possible time.

Weltbild also provide their customers with an Order Status page that includes parcel tracking technology enabling them to see the progress of their order without calling in.


A customer-centric shopping experience

Weltbild was up and running in four weeks with parcelLab and from day one, the team saw a return-on-investment (ROI).

Our expert combination of proactive shipping emails and an Order Status page keeps customers engaged and informed throughout delivery.

This caused a 7.5% reduction in customer inquiries and a significant 5% decrease in returns.

Impact in numbers


Fewer returns


Email open rate

parcellab tracking interface on smartphone iphone

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